Your campaign dashboard gives you a detailed listing-level view of how each campaign is performing. This number represents the average ad rate for items sold within 30 days of a click on your promoted listings. The sales conversion rate is the percentage of promoted listings that are purchased after the buyer has clicked on them. The CTR is the percentage of times buyers saw your ad and clicked on it. The amount of sales generated by promoted items sold within 30 days of a click on your promoted listings.ĬTR. The total amount of fees incurred by items sold within 30 days of a click on your promoted listings. The number of promoted items purchased within 30 days of a click on your promoted listings.Īd fees. The number of visits to a listing page from a promoted listing. The number of times your promoted listings have appeared on any eBay site.Ĭlicks. Your advertising dashboard gives you the metrics you need to analyze how your Promoted Listings Standard campaigns are performing. Tip: Click on “Download report” in the campaign manager next to the campaign you wish to analyze and divide “Promoted Listings Standard Sold” with “Quantity Sold” to measure the impact of Promoted Listings Standard on your overall sales figures.
PHOTO GRIDS FOR EBAY LISTINGS DOWNLOAD
You can also download the data to an Excel file for further analysis. Or track listing-level performance data from your campaign dashboard. Review performance metrics, such as impressions, clicks, ad fees, etc., in near real time. Suggested ad rates are calculated based on a variety of factors that may include item attributes, seasonality, past performance, and current competition for each of your listings. Tailored to each of your items, suggested ad rates are designed to help you stay competitive while finding an optimal balance between performance and cost. We recommend promoting these first by taking advantage of the items that have a “Recommended” tag next to them in the campaign manager when selecting listings to promote. We have handpicked listings that may benefit most from Promoted Listings Standard.
PHOTO GRIDS FOR EBAY LISTINGS UPDATE
Final value fee update in the Jewelry category.Payments and fees Expand: Payments and fees.eBay International Shipping Program details.eBay Labels international shipping services.
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